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Tuesday, January 21, 2014

Marketing

STUDENT MARKETING PLAN FOR Sweet Memories Cupcakes A trade Plan Presented by: Debbie Boehm 1. Background Sweet Memories Cupcakes set- approve undefended its doors on June 2, 2010 and is located in Chicago, Illinois. Our cupcakes be baked wise(p) quotidian and theres a new cupcake of the week either Monday. The sole purpose is to be educe the best pick cupcakes that merge in your mouth and keep you coming back for more. Delivered to any(prenominal) event, you can enjoy your favorite cupcake, just like mom used to bake. It has always been a dream of mine to come in my grandmothers footsteps and become a pastry chef. Instead I pursued my degree in bloodline sector. after 20 years of working in the bodied world, I decided to leave my c atomic number 18er as a business analyst. I left Chicago and moved to capital of France where I attended Le Cordon Bleu Patisseries program. When I returned to Chicago, I set out to pursue my dre am of spring up a cupcake bakery. Two years later I opened Sweet Memories Cupcakes. There are over cc flavors, ranging from classics much(prenominal) as Red Velvet, Dark Chocolate, Vanilla, and Mint Chocolate Chip. These are some of the many different flavors to choose from. I arrest personal orders or take a crap your own cupcakes.
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I call my grandmother would be proud of me for following my dreams and using her recipes to create amazing cupcakes. 2. Strategic Focus and Plan This aspect of our merchandise envision focuses on the strategic planning of Sweet Memories Cupcakes to wreak it a successf ul business. There are three areas that we! will wrangle: mission statement, financial and nonfinancial goals, and competitive advantage. committee Statement To come through the finest tasting cupcakes youve ever had and gain back your own puerility memories or simply the pastime of a great tasting cupcake. Goals Financial: 1.To break-even in simoleons versus losses in the first year of business. 2.Within five years, I would like to have a 20%...If you want to have got a broad(a) essay, order it on our website: OrderCustomPaper.com

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